Category: Marketing Help

Three Reasons to Market Through Email AFTER You Sell

For years, email marketing has been a pre-purchase exercise. Marketers spent almost all of their resources on acquiring customers before selling to them, rather than acquiring customers after the sale. While this method is obviously effective — just look at the empires built on pre-purchase marketing — it is by no means the be-all and […]

Avoiding Pushy Promotions on Social Networking Sites

When Google recently changed its instant search feature it created lots and has attracted steady criticism from some leading social media users, many of whom believe that it’s too geared towards sales-friendly search terms. While there’s no shortage of differences between the way Google directs its users and the actions of a networking website, similar […]

Three Tips to Creating Effective Social Media Communications

Most businesses recognize they should be using social media, but the trouble is very few businesses actually understand how to create effective social media communications for their business. It takes more than just a post to engage users and build social media traffic. Let’s look at three tips to create an effective social media plan. […]

Using Social Networks to Promote Your Blog

If you’re an avid Internet user and promote your business through a website, you know that enhancing your presence can lead to more traffic and prospective leads.  If you’re up with the times, you probably connect with clients and prospects through an informational blog page.  The big mistake many bloggers make is not promoting their […]

Helpful Marketing Tips for Busy Entrepreneurs

Like most business owners, you’re a busy person and at times it’s downright impossible to wear all the hats you need to wear in order to make your business successful. We’re here to make your life simpler and this article is going to offer some tips on areas that are no doubt time consuming for […]

Three Reasons People Hesitate Using a Virtual Assistant

Although Virtual Assistance has been around for more than 20-years, it’s been an education to help prospects understand the value and benefits of outsourcing their tasks to someone they may never lay eyes upon.  People still struggle with the concept and with the wide range of options available, from all corners of the world, making […]