Tag: business strategies

Does Someone Really Need Me?

I’m sure we’d all agree that the world is definitely changing.  Watching the national news usually doesn’t leave me encouraged.  I recently attended a Chamber event where the guest speaker spoke all about change and why it’s good for us to continue to grow and change, no matter what the economic climate. I totally agree.  […]

Can I Get a Second Chance at a First Impression?

The short answer to that question is, ‘no’ – it is what it is.  A first impression is what you project to someone whenever they are first connected to you. Especially if you’re in a B2B-type business, it’s important to remember that your body language, the words you speak, and the way you present yourself […]

Top Ten Marketing Mistakes to Avoid

Without marketing your business could stagnate, or even worse, close.  Identifying and correcting some basic marketing mistakes will help you to promote and grow your business. Here are my Top Ten Marketing Mistakes Your message is too general.  While some of you may think that EVERYONE could use your product or service, if you take […]

Five Online Business Optimization Strategies

Running an online business gives entrepreneurs an incredible chance to expand and scale their operations. While an offline business requires a physical presence — offices, retail outlets, and kiosks in every location — an online business can operate virtually and via digital real estate. Expanding is simple, and scaling businesses can be achieved without the […]