Want to know what keeps a lot of freelancers and service providers from charging what they’re really worth? It’s that all-too-common belief that “I am not a salesperson.” Combine that with a healthy dose of “It’s rude to discuss money,” and you can see why it’s just easier to keep your rates low. It’s time […]
Tag: Running a business
Toot Your Horn with Testimonials on Facebook
If you’re in business to make money, then you need to market your business and actually tell people what you do. If you do your job well, you need to tell prospective clients in an effort to win their business. And what better way to do that then with social proof. It’s not bragging; it’s […]
Spread Kindness to Ensure Loyalty…From Team Members to Clients
Hiring and training new team members is a time-consuming experience so it’s worthwhile to value their skills and treat them well, so they remain loyal to you. Of course, no one can predict when a change will become necessary but valuing your team members can lessen the chances of them wanting to jump ship within […]
Women Need to Delegate More
Through her position as president of Count Me In, and CEO of her own company, Merlino has witnessed firsthand the unique challenges that women in business face. In her experience, the biggest obstacle for women in business has to do with many female business owners’ desire to take on all aspects of the business. Merlino […]
Making Ourselves Accountable to Achieving our Goals
Looking through magazines for gift ideas recently, I stumbled upon something I hadn’t seen in years, a glass piggybank. I recall receiving one when I opened my first savings account as a child. It forced me to continue to save because I didn’t want to ‘break’ it until it was completely full, or until I […]
Never Forget That Your Customers Have a Choice
People don’t like to be taken for granted, irrespective of whether they are giving freely of their time and resources or whether they are paying for them. Customers may also leave if they feel they are being taken advantage of by not getting consistent high levels of service and some sort of communication, periodically. Make […]
Does Someone Really Need Me?
I’m sure we’d all agree that the world is definitely changing. Watching the national news usually doesn’t leave me encouraged. I recently attended a Chamber event where the guest speaker spoke all about change and why it’s good for us to continue to grow and change, no matter what the economic climate. I totally agree. […]