Category: Runniing a Business

Developing a WordPress Site for Affiliate Marketing

Affiliate marketers are constantly in search of the most effective development and marketing platform. From ultra-effective HTML and CSS websites to Joomla-powered affiliate product shops and commission shopping databases, the range of affiliate websites built using different programming languages and content management systems is truly staggering. However, beyond simply being effective, there is very little […]

Using Your Social Network Presences to Promote Your Podcast

Unless you’ve been living under a rock for the past few years, you should already know that social networking has taken the internet and the rest of the world by storm. Sites like LinkedIn, Facebook, and Twitter are all excellent platforms you can utilize to promote your podcast and acquire new listeners. Best of all, […]

Two Ways to Optimize Your Sales Process Using Social Media

If there’s one invention that’s divided business owners, it’s the internet. Data-driven entrepreneurs have embraced the internet with open arms, enjoying its mathematical nature and obsessing over its ability to turn math-driven businesses to the top of the heap. ‘Organic’ entrepreneurs, however, have often felt isolated by the internet’s mathematical nature and its inability to […]

Using FREE E-Books To Promote Your Business

Have you considered any non-traditional marketing options to help promote your business, generate more leads, increase your website traffic, or build a list? Check out my video and add an E-Book to your marketing plan! Jeannine Grich, CVA, MVA, EthicsChecked™, provides marketing and social media support, training and consulting to busy entrepreneurs. For information about finding […]

Never Forget That Your Customers Have a Choice

People don’t like to be taken for granted, irrespective of whether they are giving freely of their time and resources or whether they are paying for them.  Customers may also leave if they feel they are being taken advantage of by not getting consistent high levels of service and some sort of communication, periodically. Make […]

Managing Good Client Relations

We purchased new appliances for our kitchen three years ago, with extended warranties.  The refrigerator started freezing over within the first 6-months, so we initially got service directly from the manufacturer.  Eight months later, when the problem returned, we started working with the extended warranty through the point of purchase.  When we called about the […]

It’s Time to Stop Selling and Start Building Relationships

For many of us, sales is a four letter word; something that causes us stress and anxiety.  So I say, “stop selling then!”.  Sounds like a good idea, doesn’t it?  So what do I mean? Instead of trying to close a sale, try to build a relationship and see if that doesn’t allow the client […]