For an online business owner, a sales funnel is probably the most important marketing tool you have. And yet many entrepreneurs – both new and established – have no clear understanding of what a funnel is or how it works. As you can imagine, failing to fully understand this critical part of your business means […]
Tag: marketing your business
Easy Pricing Strategies to Determine Your Rates
It might just be the most stressful decision you ever have to make: what to charge? You’ve got the competition to consider, your own skill set, what you perceive to be your skills (yes, this is different from the former for most of us), what your market will pay, your location, and a host of […]
Use Facebook Events to Have Fun with Your Followers
Getting back to business basics: You must market your business to your target audience, or they won’t know you exist. And when it comes to marketing, why not use every tool available to you? When marketing on Facebook, one tool that is often overlooked is the Facebook Events tool. It’s a great way to get […]
Consistency Yields More Followers on Facebook
If you want to build an audience of loyal followers on any social media platform, consistency must be a part of your posting strategy. How many times a day you post is your choice and some quick market research will tell you when your target audience is most likely to be online but the key […]
Don’t Sit in the Shadows – Tell Your Message to the World
When was the last time you actually talked about your business and what you do for people on Facebook? Do the followers of your personal profile have any idea what you do for a living? Or are you on Facebook keeping up with college buddies and parent friends from your kids’ school? I know you […]
Be Confident in Your Business and Always Ask for the Sale
Let’s state the obvious: you’re in business to earn money. Yes, you want to help others as well, but you want to make a profit with your business, am I right? In order to make a profit, you need to sell your products and services. But is it enough to just create products and wait […]
Four Weeks to Supercharging Your Marketing to Increase Profits
If you want to be successful at online marketing there are several things you can do to increase your chances. The first is to sit down and think about everything that needs to be done in your business to make it a success. After product discovery and / or creation; marketing needs to be tops […]
Four Weeks to Supercharging Your Marketing to Increase Profits
If you want to be successful at online marketing there are several things you can do to increase your chances. The first is to sit down and think about everything that needs to be done in your business to make it a success. After product discovery and / or creation; marketing needs to be tops […]
Seven “Quick Fixes” Every Marketer Needs To Know About
As entrepreneurs we are all involved with the marketing of our businesses. We make the final decisions about what mediums we’ll use, how often we’ll use them, and how much of our marketing budget will be expended to them. Managing the results and determining what works and what doesn’t is what will drive your businesses […]
Podcasting Tips for Businesses Targeting Female Audiences
Generally, women are multi-taskers. Whether they are career-driven individuals or simple homemakers, women rarely focus on one thing at a time. That is the reason why podcasts are so appealing to them. With podcasts, they are able to take in information that they’re interested in without having to take precious time off of their busy […]