Category: Branding

5 Things To Consider When Publishing An Electronic Newsletter

Providing an electronic newsletter for your opt-in list subscribers provides many benefits in terms of driving traffic to your site, as well as, boosting the sales and profits of your company. This is a marketing ploy that will not put a big dent in your marketing budget and will not require a lot of hours […]

Getting Referrals

Getting referrals takes time and work.  Just because you do a good job for your clients doesn’t mean they’re going to naturally send you referrals.  Attending networking events and making connections with people who could potentially provide you with referrals isn’t automatic, either.  Just like everything else to do with your business, it’s hard work!  […]

Attraction and Attitude – How They Fit Into Your Business Success

One of the things I enjoy most about having my own business is the freedom to choose who I’ll do business with.  Not that I’ve always enjoyed that luxury, but my business is at a point where I can be a bit picky about who I decide to do business with.  Add to that a […]

Ten Tips to Increase Website Traffic Without Any Expense

We use several strategies and search engine optimization (SEO) tactics to help clients increase their online presence and rankings through our Internet marketing and social media support, however, there are several things you can do for yourself regularly, to help increase your rankings at the major search engines that are easy to implement and maintain. […]

Brand, Sales, and Balance: Are You Including Social Media with Other Online Marketing?

The 1980s are remembered for their developments in business and technology, particularly computing. The 1990s for their advances in technology, particularly the growth of the internet and online business opportunities. If the 2000s are to be remembered for anything, it will be their developments in communications and online communities, particularly the incredible power of social […]

Can Business Branding Drive Sales?

Why is Business Branding important?  And can it help to increase and drive sales growth?  Business branding is not just a one-time process. Rather, it is something you work on and build up over a period of time. After all, branding reflects your reputation as a business enterprise. Along with your efforts to create and […]

Search Engine Optimization And Why It’s So Important

E-commerce can be a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Every day, more and more sites are clamoring to optimize their website rankings and if you let your guard down, you may just get trampled on and […]

Use YouTube to Improve Online Brand Awareness and SEO

How to Use YouTube to Improve Online Brand Awareness and SEO Online entrepreneurs and marketers have much to gain from creating a YouTube channel and launching a video marketing campaign. Once a YouTube channel has been created, the following steps should be followed in order to improve brand awareness amongst internet users as well as […]