Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most powerful tool in your arsenal. As humans, we love a good story, and when it resonates with us, it can drive us to take action when nothing else can. Think about it. Which would you rather […]
If you want to build an audience of loyal followers on any social media platform, consistency must be a part of your posting strategy. How many times a day you post is your choice and some quick market research will tell you when your target audience is most likely to be online but the key […]
“You need a list,” they said. “The money is in the list,” they said. “You need an autoresponder,” they said. So you purchased an autoresponder; you added an opt-in box on your website; you have a couple of subscribers; now what? Now, you sit down and plan out what you’re going to send to your […]
When asked about his social media strategy, best-selling author and leading productivity blogger, Tim Ferriss, suggested that marketers try one of two strategies: target ‘thought leaders’, or target ‘traffic leaders’ with important, unusual questions. The tactic was one of several used during the promotional build-up to his best-selling book and the pre-launch of his own […]
WordPress has become the most popular self-hosted blogging platform around, with over ten million different users utilizing the technology as their blog back-end of choice. Offering a huge range of features, customization options, widgets, plug-ins and controls, it is no wonder the platform has achieved such immense popularity amongst bloggers, web developers, and serious Internet […]
If you’re an avid Internet user and promote your business through a website, you know that enhancing your presence can lead to more traffic and prospective leads. If you’re up with the times, you probably connect with clients and prospects through an informational blog page. The big mistake many bloggers make is not promoting their […]
Getting clients and prospects to visit your site can be ranked as high as the importance of the quality and the excellence of the product and the services you provide. They should go hand in hand in providing your customers the satisfaction they get in exchange for the money they have paid for them. Superior […]
There are literally millions of bloggers on the Web covering just about any topic you can think of. So how can your attract visitors to come to your blog and read your posts? Your blog content and the use of keywords, plays a big role in attracting people to your blog. If your content is […]
Web logs (blogs) came into play in the late 1990s, but today they offer options beyond those of aspiring writers or the simple online diaries of old. The terrain of the blogosphere has changed radically. Governments and big business have homed in on blogs as a focus of social media marketing with blogging options such […]
While I realize I am a Web Development DIY (Do-it-Yourselfer), there are several things I do regularly to help increase my rankings at the major search engines. SEO, or search engine optimization is a key component to attracting your ideal client to your website, blog, or social media presence. Since blogs are ‘open source’ they […]